We have the honor of working with one of coffee's great roasters (and a killer identity by Martin Justesen) to bring Supercrown Coffee Roasters subscriptions to you. Founder Darleen Scherer has spent over a decade sourcing and roasting coffee. Through Supercrown, she tells the story of coffee one selection at a time, offering each of us the chance to take a stroll with her through the ever-unraveling, epic story of coffee. This is a careful curated, ever changing subscription offering not to miss.
From early adopter to keynote speaker to Pro Partner—our journey with WooCommerce spans the platform's entire history. After 14 years of crafting e-commerce experiences for coffee roasters, specialty food brands, and mission-driven companies, we've achieved WooCommerce's highest recognition. Here's how we got here and where we're headed next.
Rebuilding our 15-year-old coffee tasting app revealed how dramatically home brewing culture had evolved while we were designing for coffee businesses, teaching us valuable lessons in the process.
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