For thirty years, Literary Arts has focused on a simple mission: to engage readers, support writers, and inspire the next generation with great literature and we are thrilled to have been collaborating with them since 2006. Each year, the Needmore team gathers together to celebrate at Portland's recording of The Moth (one of our most beloved podcasts and live shows).
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One of the great joys of The Moth night is whipping up something for the program. With a them of the Between Worlds, we happened upon our mutual love of those iconic childhood Choose Your Own Adventure books. And thus, our ad was born (illustration by Amy Ruppel).
For years, we focused primarily on designing and producing websites. A couple years ago, we began helping our coffee clients with more (branding, naming, story, packaging, etc). It was important to us to have a solid understanding of the visual landscape in coffee and so we began researching coffee design. As we were ordering and talking about trends in coffee, we became fascinated with how different roasters were uniquely showcasing and talking about their coffee. Unpacking Coffee was born out of this research.
From early adopter to keynote speaker to Pro Partner—our journey with WooCommerce spans the platform's entire history. After 14 years of crafting e-commerce experiences for coffee roasters, specialty food brands, and mission-driven companies, we've achieved WooCommerce's highest recognition. Here's how we got here and where we're headed next.
Rebuilding our 15-year-old coffee tasting app revealed how dramatically home brewing culture had evolved while we were designing for coffee businesses, teaching us valuable lessons in the process.
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