Sucafina
A Unified Web Presence for a Global Coffee Importer
Sucafina is a global specialty coffee importer, connecting producers to roasters across North America, Asia Pacific, and Europe. They came to us to design a web presence that could unify three regional brands under one roof while still letting each region operate independently.
Brand Unification
When Sucafina decided to unify three regional brands under one identity, we developed a design system flexible enough to work across their global footprint. The visual language holds everything together while letting North America, Asia Pacific, and Europe each maintain their own character.
Beyond visual cohesion, the site gives each region space to tell their sustainability story, showcase their offerings, and drive sales. The result is a purchasing platform that makes it easy to navigate a genuinely complex catalog.
Exploring Origins
Sucafina's tagline is "Source Smart," and the site needed to back that up. We built an origins section that lets visitors explore by region, learn about producers and communities, and understand what makes each coffee distinctive. You can browse or you can search. Either way, the information is there when you want it.
Sucafina Ingredients
Sucafina Ingredients is the group's soluble coffee division, and it needed its own presence within the larger system. We developed custom iconography to explain the production process and designed a purchasing flow that makes a complex product line feel approachable.
The Technical Handoff
We delivered Bootstrap 4-based HTML and CSS to Sucafina's development partners for integration with their headless CMS. Clean, well-documented code that works across devices and gives their team the flexibility to maintain and expand the site on their own.