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Welcome

Dis­tinc­tive Brands, Deep­er Stories

We help thought­ful brands tell their sto­ries with clar­i­ty and depth. From nam­ing and brand­ing to web design, our approach is root­ed in under­stand­ing — cul­tur­al­ly, strate­gi­cal­ly, and creatively.

coffee being poured into bag

Sum›One

Designing a visual ecosystem where geometric harmonies echo coffee’s journey

Tao of Tea website home page on a laptop, featuring a large image of tea field and smaller images inviting one to explore tea from around the world

Tao of Tea

Crafting a digital landscape that illuminates the journey from leaf to cup

a trio of Oliver's bags with jazz albums

Oliver's Custom Coffee

The Melodic Design of Oliver’s Custom Coffee

Blog landing

La Marzocco Home

A coffee-lovers dream website for the makers of the world’s finest espresso machines

website subscription page

Sweet Bloom

The Digital Harvest of Sweet Bloom

Oren's logo

Oren's Coffee

Visual Cartography of a New York Coffee Legacy

Offerings

Discovery

We start by lis­ten­ing close­ly and ask­ing bet­ter ques­tions. Our dis­cov­ery process blends thought­ful con­ver­sa­tions, insight­ful ques­tion­naires, and a focused mar­ket analy­sis to uncov­er hid­den pat­terns and unseen oppor­tu­ni­ties — reveal­ing the unique space where your brand nat­u­ral­ly resonates.

Brand

Your brand is more than a logo or pack­ag­ing — it’s the feel­ing peo­ple get from every inter­ac­tion with you. Whether you’re build­ing some­thing brand-new from the ground up or refin­ing an estab­lished iden­ti­ty, we’ll help shape your sto­ry, design your visu­al expres­sion, and cre­ate expe­ri­ences that authen­ti­cal­ly reflect who you are.

Digital

Great web­sites tell mem­o­rable sto­ries — and inspire action. Using metic­u­lous research, strate­gic design, and thought­ful sto­ry­telling, we craft dig­i­tal expe­ri­ences on Shopi­fy, WooCom­merce, and Craft CMS that not only res­onate deeply but effec­tive­ly engage and con­vert vis­i­tors, keep­ing your brand sto­ry alive long after they’ve clicked away.

Specialty Coffee Experts

For over two decades, Need­more Designs has been deeply embed­ded in the cof­fee indus­try. From importers and roast­ers to decaf­feina­tors and espres­so machine mak­ers, we’ve devel­oped a spe­cial­ized exper­tise in the unique work­flows, ter­mi­nol­o­gy, and rela­tion­ships that define the cof­fee sup­ply chain. With our back­ground in cof­fee, we don’t need to be edu­cat­ed on indus­try specifics; we speak your lan­guage from day one.

Kandace and Ray

A selection of the brands we’ve worked with

La Marzocco
olympia coffee logo
farmer brothers logo
elk cove logo
Salt & Straw
tao of tea logo
Royal Coffee Importers
Linea Caffe
Parlor Coffee
Stumptown Coffee Roasters
Ritual Coffee
swiss water logo

The Latest at Needmore

Direct-to-Consumer Done Right: Custom Shopify Solutions for Coffee Roasters

Why custom development makes sense for serious roasters looking to grow their direct sales channel.
By Raymond Brigleb

Raising Subscription Prices in WooCommerce and Shopify

This guide provides a clear approach to implementing subscription price changes across WooCommerce and Shopify platforms.
By Kandace Brigleb

Sum›One Coffee Brand Featured in Daily Coffee News

Learn about Farmer Brothers' new specialty coffee brand Sum›One and its launch coverage in Daily Coffee News. Discover how this B2B coffee specialist is entering the specialty market
By Kandace Brigleb