Skip to main content

Identity Design

Giv­ing Visu­al Form to Your Brand’s Soul

Your visu­al iden­ti­ty is the face your brand shows the world. It’s the logo, col­ors, typog­ra­phy, and imagery that cre­ate recog­ni­tion, con­vey per­son­al­i­ty, and make your brand tan­gi­ble and mem­o­rable. A strong iden­ti­ty trans­lates strat­e­gy into a com­pelling visu­al language.

Our Approach

We approach iden­ti­ty design as visu­al sto­ry­telling. Guid­ed by your brand strat­e­gy, we explore cre­ative con­cepts, metic­u­lous­ly craft design ele­ments, and build cohe­sive sys­tems that are both aes­thet­i­cal­ly com­pelling and strate­gi­cal­ly sound. We focus on cre­at­ing iden­ti­ties that are unique, flex­i­ble, and enduring.

View Fresh Identities We've Created

coffee being poured into bag

Sum›One

Designing a visual ecosystem where geometric harmonies echo coffee’s journey

a trio of Oliver's bags with jazz albums

Oliver's Custom Coffee

The Melodic Design of Oliver’s Custom Coffee

Person tucking business card into their pocket

Sleepwalk

Illustrating a Brand Between Dreams & Coffee

guilder logo

Guilder

Crafting Distinctive Visual Character Through Story-Driven Design

Packaging with flowers

Materia Prima

A Botanical-Inspired Brand for a Farm-to-Farm Micro Roastery

Oren's logo

Oren's Coffee

Visual Cartography of a New York Coffee Legacy

stanza to-go cups

Stanza

Poetry Meets Pour-Over in Doha

Pozo Barbecue business cards

Pozo Barbecue

Creating the ingredients for a mouthwatering brand

Royal Coffee box that has the new crown we designed

Royal Coffee

Navigating a Design Renaissance

Let’s Make Your Mark Unforgettable 

Talk to Needmore