Here at Needmore, we’ve been known to enjoy quite a bit of cheese and wine. When we traded our cheese plates for raw hummus and crackers, something drastic changed in our thinking about food. We became passionate learners and creators – to the point of actually enjoying trips to our local New Seasons and scouring recipe books for ways to enjoy raw food.

Our excitement about living foods has spilled into other passions of ours – building community and web design. And, we think our living foods site is going to be a huge success! Is the site is for everyone? No way. Will people exited about living foods enjoy the site? Yes – we are already! Scott Adams notes today:

If everyone exposed to a product likes it, the product will not succeed…The reason that a product “everyone likes” will fail is because no one “loves” it.

We’re betting on love here at Needmore!