A bold new take on coffee blends
De La Paz is a small, independent coffee roaster located in San Francisco. They have an intense, almost revolutionary focus on roasting the best, most accessible blends. We were commissioned to design and produce a new website for De La Paz to share their zeal with the masses.
These coffee connoisseurs are traveling the globe, sourcing just the right combination of beans and bringing them back to San Francisco to roast in their vintage German roaster. Their transparency is radical; every bag lists the coffees in the blend. (Not incidentally, they also work to pay everyone in their supply chain, from farmers to baristas, honest wages and prices. In the meantime, they’re also racking up awards for their blends.)
Our encore production for the De La Paz team is a website redesign for their bigger sibling, Four Barrel Coffee. Four Barrel’s black and white presentation of single-origin coffees is a stark contrast to De La Paz’s bright celebration of coffee blends. What they have in common: gorgeous coffee, passionate teams, and stunning responsive websites.
Update: Once the Four Barrel website was successfully launched, the De La Paz brand was eventually folded into this larger production.
Watch the episode on our show, Unpacking Coffee