Kudos to Savoir Flair

It isn’t often that clients completely surprise us, but Savoir Flair just did. Savoir Flair is the leading online fashion publication in the Middle East and we’ve ever had the privilege of working with them since day one.Recently, they’ve started streaming live events and instead, of simply putting a video on their site, they took the trouble to make a beautiful layout and get the video just right. It sets the scene and it looks fantastic.

The best part is we didn’t even know they were doing this lovely, complicated work! We’ve set them up with a sophisticated content management system and so they are able to create layouts like this in Photoshop and then move them right on to the page.  It takes a lot of time and care, which is why we’re so giddy to see that they went to the trouble. (Believe us, the work is not trivial and you can’t do it from your cell phone.)

These are the best kinds of moments we can possibly have. It’s a beautiful thing when you feel like you’re on the same team, and you’re working with your clients, and you see them really soaring with their website. Kudos, ladies. (And, Haleh does a great job of moderating.)

Raymond Brigleb

Creative Director, dreamer, partner, father, musician, photographer. Has been known to ride the rails. Pulls one heck of a shot.