GESREC is the world’s first marketplace for official motion content. We partnered with Tokyo’s renowned Mikro Entertainment Inc. to imagine an ambitious platform that is at once compelling and intuitive while also highlighting the extraordinary creativity of the dances—and dancers—showcased.
Design in Motion
Needmore was presented with the opportunity to design the marketplace for this groundbreaking offering. We mapped out strong ties between choreography and creators, seeking opportunities to weave deeper stories throughout, and came up with a new design system that incorporates fluid shapes, vibrant colors, and flowing patterns.
We handed off modular web design system that anticipates the marketplace’s growth.
