We just ran across this recent interview with Savoir Flair founder and editor Haleh Nia. The interview is chalk full of insights into her experience of launching the first online fashion publication for the Middle Eastern market back in 2008.

Haleh is a real inspiration to us and we enjoyed reading about her breakthrough moments (When we began getting tweets from celebrities and supermodels telling us they loved our magazine) and biggest accomplishments (getting the interview with Karl Lagerfeld) and spot-on advice (Do one thing a day that scares you. And do what you love so your job feels more like a hobby than a career).

In the process, she also had some kind words about our (almost) 3 year-long collaboration.

I always like to say there’s no better way to test your patience than to start a website from scratch. It was, to this day, the single most challenging thing I’ve done in my life. Thankfully, the very lovely and talented team at Needmore understood what I was looking for and put my exact vision onto paper – rather, the web.

Kudos to you, Haleh! We cannot wait to see what the next years have in store.

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