Think about the websites you visit more than once a week. What draws you? Perhaps it is a daily blog or new photography. Perhaps it is that free download. The fact is, new, interesting and fresh content will bring visitors back to your site time after time. Nobody wants to read the same few paragraphs over and over! Keeping your site timely and current will not only increase traffic, it can also help your search engine placement.

A website should be updated as often as is reasonably possible and appropriate for your type of business. For an artist, monthly art and show updates may work. For a mail-order business, once a week or more often might be in order. Many informational sites and blogs are updated many times a day. Consider how often your target audience might consider your information useful when making the decision as to how often to update your site. And most importantly, stick with that decision firmly for as long as your website is needed.

Our goal as designers is to see you with a fabulous website that you can easily update yourself. Your site should be a natural extension of you and your creativity! When we begin the design process, we talk with Clients about what they might want to update in the future. We create sites that can be easily updated, from any web browser, without any knowledge of HTML or programming. We love to visit Client sites and see new pictures, news, tour dates and so on! The bonus for you: if you are updating your own site, you are not paying us to do it for you!