When Suca­fi­na made the strate­gic deci­sion to merge three estab­lished brands into a cohe­sive enti­ty, we devel­oped a sophis­ti­cat­ed design sys­tem capa­ble of adapt­ing to their glob­al foot­print. Our design lan­guage uni­fied their pres­ence while cel­e­brat­ing the dis­tinc­tive char­ac­ter of oper­a­tions span­ning North Amer­i­ca, Asia Pacif­ic, and Europe.

This project tran­scend­ed visu­al cohe­sion — it cre­at­ed dig­i­tal envi­ron­ments where ethics and offer­ings could inter­twine, where region­al sales could thrive, and where brand val­ues could res­onate with vis­i­tors. The out­come was a pur­chas­ing plat­form that deliv­ers intu­itive nav­i­ga­tion through com­plex offerings.

“Source Smart” forms the foun­da­tion of Suca­fi­na’s iden­ti­ty as trust­ed guides con­nect­ing pro­duc­ers to roast­ers. Our infor­ma­tion archi­tec­ture cre­at­ed an intri­cate net­work of path­ways through their exten­sive knowl­edge base and offerings.

Vis­i­tors can now explore Suca­fi­na’s world of ori­gins with inten­tion­al dis­cov­ery, or nav­i­gate direct­ly to offer­ings with pur­pose­ful effi­cien­cy. Each route reveals care­ful­ly curat­ed details about cof­fee and com­mu­ni­ties, invit­ing engage­ment that fos­ters appre­ci­a­tion for the craft behind each offering.

For Suca­fi­na Instant — the group’s newest ven­ture — we expand­ed their visu­al lan­guage with pre­ci­sion and clar­i­ty. Cus­tom iconog­ra­phy enhances the infor­ma­tion archi­tec­ture and pro­duc­tion process overview, while the pur­chas­ing expe­ri­ence unfolds with seam­less pro­gres­sion. The inter­ac­tive prod­uct process overview trans­forms com­plex infor­ma­tion into an acces­si­ble nar­ra­tive — reflect­ing Suca­fi­na’s abil­i­ty to trans­form raw mate­ri­als into refined experiences.

While Suca­fi­na focus­es on prod­uct qual­i­ty, we applied equal atten­tion to the tech­ni­cal foun­da­tions of their dig­i­tal pres­ence. Our deliv­ery of Boot­strap 4‑based HTML & CSS files to their tech­nol­o­gy part­ners estab­lished a frame­work for excellence.

This approach enabled us to refine the inter­ac­tion of ele­ments across mobile and desk­top, per­fect­ing the rela­tion­ship between user engage­ment and infor­ma­tion archi­tec­ture. The head­less CMS inte­gra­tion ensured that Suca­fi­na’s dig­i­tal pres­ence would main­tain the same flex­i­bil­i­ty and respon­sive­ness that char­ac­ter­izes their approach to mar­ket innovation.