Recreate Fitness brings a whole new approach to fitness, based on the novel idea that working out should be fun. You can see it in the faces of members as they workout (actual smiles can be seen). And you can hear it in the way that owner Tina Jeffers talks about the community that has developed among members. Not only does Recreate Fitness offer one on one instruction (and the most hands on group training classes in Portland), but they also foster a thriving community where personal development, friendship, and fun are key. 

The folks at Recreate were seeking a website that would act as a living extension of their philosophy. Thus, we had a twofold mission with this site - bringing to visual life the philosphy of the gym and making communication.

We set about designing a website that would portray the vibrance and energy of the folks we met at Recreate Fitness. We could do this best by making way for vibrant photographs of members working out at the gym. The photographs of members enjoying their workouts are like no other gym we’ve visited; they almost make us want to start working out again.

Next, we tackled the abiltiy to easily update the site. We focused on updataeble informational pages as well as the portions of the site that would be changing often, such as the blog and member forums. Looking through their daily workout posts on the blog, one can almost smell the sweat and determination of Recreate’s members. This bunch cares about their workouts. The folks at Recreate wanted to take the community a leap forward and so the member forums were born.

We do hope you enjoy.